Hello, my name is Stefan, I am an analyst at Virtono, and today we are going to talk about the new trends that are happening in the online market, so get comfortable, get yourself some water and some snacks and let’s see what the next big things in the industry are.
First some context and numbers, as of 2021, more than 2 billion people considered online shopping a better alternative, and yeah… of course that the COVID-19 pandemic has helped this process, more than 40% of customers have lessened their visits to physical stores.
If you think about it, it doesn’t make sense to not be online, everyone is already here, and now more people than ever consider the internet the best place to buy all kinds of things.
Matter of fact, experts estimate that this trend regarding eCommerce will only continue to grow, and it’s expected for the industry to reach $5.4 trillion in 2022, plenty of money to go around.
So, if you are thinking about starting an online business, don’t think about it anymore, just do it, because now is the perfect time to do so. And to give you a boost, Virtono has a great deal to help you get started,for just 1 EURO you will be getting 6 months of any web hosting plan.
Just remember to enter the code: 1Euro at the checkout.
Deciding on how to shape your online business will determine its success, it is of utmost importance to plan your business strategically and accordingly to the current market’s demands.
But before doing any of that you first need to decide on what to do.
This article will show you 8 trending business ideas. We will explore the concept of each business, and you will discover what is necessary for each of them and of course, how much money can you make.
Of course, I will be putting some tips and tricks down as well so you can jumpstart your online business.
Why would you start an online business?
If you are still not sure about starting, here are some good reasons for getting over that fear:
Do you think that sitting for hours on end in one place is undesirable?
Well lucky you, an online business comes with flexible hours and location. You can work from anywhere at any time, think about it…
Do you want to reach more people?
That’s what the internet’s for, unlike a local business your scope isn’t limited to the local market, you are free to expand anywhere and to create an international market where you can conduct business.
Don’t you hate the cost of creating a real-life business?
Unlike a brick-and-mortar business that demands quite a lot of money to make it work, an online business is way easier and cheaper to set up plus you can start making money immediately.
Do you like making money while you sleep?
Well, who doesn’t… that’s why an online business is perfect for you, it can effectively make you money while you are doing nothing.
Best online businesses to start in 2022
Keep in mind that building a successful online business typically requires a significant amount of effort and time.
Pick an idea that you like and that suits your skills that way you increase your chances of success, and you will also make this process feel more enjoyable.
So here are the best online business ideas you should consider this year.
Freelancing
Estimated income: ~ $20+/hour, of course depending on the industry and location;
Requirements: any set of skills in a particular field.
This career path has seen a rise in its economy, and a lot of people consider this a much more viable alternative to the usual 9 to 5 jobs.
Following the increase in the industry, 75% of freelancers have reported that their income has increased after choosing this career path.
If you are knowledgeable on a topic, and you have some experience as well you are well on your way to establishing a professional brand. Believe me, any line of work will do, as long as you know what you are doing you can be a freelancer, though keep in mind that web development, graphic design, and writing tend to be the most in-demand skills in today’s market.
Pro tip: Since the freelancing market has become more and more competitive, you will need to differentiate yourself from other sellers. Having a website to promote your services, signing up on work marketplaces like Upwork, and creating a strong LinkedIn profile will improve your online presence a lot.
Try to develop a unique selling point to set yourself apart from the crowd, define your ideal clients and go out there and be fantastic!
Blogging
Estimated income: $100 – $10,000+/month, depending on monetization channels
Requirements: writing, content marketing & SEO skills
Starting a blog is one of the most profitable business ideas of the 21st century, a lot of six-figure entrepreneurs began their journey by blogging about their skills and knowledge to a small audience.
I have already made a series on everything blogging, from setting up a blog to ideas and monetization opportunities. [links]
Pro tip: Be careful when choosing your niche and your monetization options, go check out our in-depth tutorials on the matter, I have linked them above but you can also click here, here, and here.
Creating an Online Store
Estimated income: $1,000 – $100,000+/month, depending on the market size and niche
Requirements: business management, digital marketing & social media skills
When it comes to online stores, you could be the next person to launch that multi-million brand. All you need is a good strategy and great market research.
You may also find success in micro-niches, although they will not bring a lot of traffic, they are sure to provide you with loyal customers.
A great example of micro-niching would be a website that sells only red leather shoes. Yes, it may have a small audience but when someone is searching for red leather shoes, they are sure to come across this website and order some shoes.
Pro tip: Keep in mind that today displaying products only on your website will not be enough, consider selling on social media platforms, Instagram already has the online store feature implemented. Diversification is the key to success.
Affiliate marketing
Estimated income: $300 – $10,000+/day, depending on the affiliate program
Requirements: content marketing skills, digital marketing
This is one of the most affordable and lucrative online businesses now, you are promoting a brand’s products or services, and you get a cut of the sale, easy. The commission fluctuates so you better choose a good program.
To begin this business just sign up on any affiliate program, then drive traffic to your link by writing articles, blog posts, or social media marketing.
Pro tip: Join Virtono’s affiliate program and get yourself up to 50% on any sale that you make.
Design Website Themes
Estimated income: $5 – $200+/theme
Requirements: web design, front-end development
With WordPress powering more than 35% of the internet, you should get an understanding of the importance of theme designing. As more people launch their websites, the demand for beautiful and user-friendly pre-made theme designs is getting higher than ever before.
Pro tip: consider regular theme updates as one of your features and support for your customers, many online businesses are willing to pay more for a high-quality web design experience.
Social Media Marketing
Estimated income: $15 – $80/hour, depending on your experience
Requirements: content marketing skills & knowledge of social media trends
Do you love being all day on social media? If yes, then you are more than halfway there. Social Media Marketing is based on minute trends, you need to be active and always on the lookout for new things, and you need to be able to adapt and create creative and unique content on the go.
As a social media marketer, you will be boosting a brand’s visibility, you will attract more followers, and you will increase your audience engagement. So, content creation, social listening, and influencer marketing will be essential for your work.
Pro tip: consider creating a portfolio site or blog to market your services, and don’t forget about self-marketing via all social media channels. I mean what social media marketer would not use their social media, to begin with!?
SEO Consultant
Estimated income: $60+/hour
Requirements: on-page, off-page, and technical search engine optimization skills
SEO has become one of the most business-critical success factors for an online business. As an SEO consultant, you will be expected to advise clients on how to optimize their websites for search engines.
Remember that SEO is constantly changing, and you need to stay on top of the latest algorithms if you want to provide the newest and most relevant information.
Pro tip: You can learn SEO fundamentals here. It’s an article about what SEO really is, and I think it will be a great introduction for any SEO beginners.
Start a YouTube channel
Estimated income: $5,000/month on average with one million subscribers
Requirements: communication, video editing & social media management skills
YouTube is rising in popularity and creators from all platforms tend to migrate there in the end. Take a look at all the TikTok celebrities, they all transition to a YouTube channel in the end because it’s more profitable.
So, if you are into video content creation, such as product reviews, reaction videos, gameplay, cooking videos, etc. YouTube might just be the best platform for you.
Your main goal should be attracting 1,000 subscribers and 4,000 watch hours during your first few months, those metrics will make you eligible to apply for YouTube Partner Program, allowing you to monetize the channel.
Pro tip: there are other monetization methods such as Patreon, affiliate marketing, and sponsored content so be on the lookout for those too.
Reinvent old concepts
This idea might not be as simple as it sounds, you already know that you can’t invent the wheel again, but there might still be room for improvement.
Take something that’s been around for some time and add an innovative idea to the concept, modify it and bring it back to light.
A great example is Afterlife Cube, for the past 2 years, they’ve been working to create a unique Rubik’s cube that breaks all known standards. You will be facing the Unknown! See the concept yourself here.
Final thoughts
Well, there you gave it, the 8 best online businesses to pursue in 2022. They are all just an introduction to the vast possibilities of each industry as with any niche that you choose there will be hundreds of possibilities regarding how you can attack the market.
Pick an online business idea that aligns with your interests, passions, and skills, that way your journey will be less of a drag and more of a fun ride.
Hope you enjoyed today’s article and until next I wish you the best of luck in your journey!
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